I joined Vote.org just 6 months before the 2022 midterm, tasked with leading an overall website refresh and redesigning GOTV campaigns in time for the election. After a successful midterm launch, I was promoted to a full-time Creative Manager to continue to lead the creation and development of the organization’s visual identity across all platforms.
By identifying opportunities to deliberately streamline the organization's creative and visual assets, I lead and execute the creation of a cohesive aesthetic that reinforces the Vote.org brand, amplifies key messaging, and turns out voters. I am constantly aligning complex narratives across internal stakeholders and departments, building strategic digital-first outreach campaigns to make our immense impact heard far and wide.